ASIA FRUITS LOGISTIC
(AFL)HONG KONG

Project Scope:
Booth Design & Construction
Client:
Ocean Network Express

TRADE EXHIBITION

IMMERSIVE BRAND EXPERIENCE

ASIA FRUITS LOGISTIC
(AFL)HONG KONG

Project Scope:
Exhibition BoothDesign
&Construction
Client:
Ocean Network Express

MAKING A POSITIVE 
FIRST IMPRESSION

On average, an attendee takes just 3-4 seconds to walk past an exhibition booth. You have a tiny STOP window and a creatively-designed show booth is the only call to stand out from the crowds.

Ocean Network Express Holdings Ltd (ONE) is a Japanese container transportation and shipping company jointly owned by the Japanese shipping Lines Nippon Yusen Kaisha, Mitsui O.S.K. Lines, and K Line. Every year, ONE is actively participate in the AsiaFruits Logistic (AFL) Hong Kong in promoting their brand and temperature controlled containers. Our aim of the event is to design a distinctive booth for ONE in order to showcase their brand and create an unique brand experience for their target trade customers.Trade show is an intense and focus brand promotional tool to reach target customers during a very short period of time. Hence an iconic backdrop is one of the key element to bridge the communications.

THE THEATRE PIECE

The theatre piece or the center piece is often linked with objective of the exhibition. For AFL, ONE was focusing on their temperature controlled container and with this in mind, our design team has creatively create an immersive experience by playing with a container hanging from top to create the shouting element.

REASONS TO STAND OUT IN EXHIBITIONS

  • SHOWCASES YOUR INDIVIDUALITY so your brand will get noticed and be recognized
  • GRABS GREATER ATTENTION; 48% of exhibitors stated that the most 
    successful method to attract attendees in tradeshow is through an 
    eye-catching booth design
  • IT’S ALL ABOUT MAKING FIRST POSITIVE IMPRESSION
  • GENERATE MORE BUSINESS LEADS